Pine Cove Application Series

A highly personalized 14-part application series

Features

  • Each email is customized using Ampscript to display the candidate's information and current step of the application process
  • Badges for steps display active (with color) or inactive (grey) as part of dynamic content
  • Next step module content uses dynamic content to display the next action the candidate must complete
  • Background animated gifs with dynamic images on top
  • Twitter and Instagram elements are recreated using HTML and CSS
  • Animated gifs with percentage of application completed displayed with dynamic content
  • Fluid/hybrid coding to optimize for email clients that don't support media queries
  • Bulletproof buttons
  • Salesforce Marketing Cloud specific markup (Ampscript)
  • Uses multiple web fonts

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Sparefoot Confirmation & Reminder

A set of 2 reusable templates

Features

  • Code is written to allow personalization and dynamic content for any email service provider
  • Storage facility features display active or inactive as part of dynamic content
  • Fee module has flexible dotted line to fit any screen size
  • Header changes from a stacked desktop design to side-by-side in mobile
  • Multiple mobile-only elements are hidden in desktop and visible in mobile
  • Fluid/hybrid coding to optimize for email clients that don't support media queries
  • Bulletproof buttons

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Incfile Template

A custom Hubspot template

Features

  • Coded to be used with the layout editor and content editor
  • Multiple elements visible in desktop are hidden in mobile
  • Fluid/hybrid coding to optimize for email clients that don't support media queries

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Lagunitas Templates

A set of 3 reusable templates

Features

  • Optimized for any email service provider
  • Background images with editable text on top
  • Fluid/hybrid coding to optimize for email clients that don't support media queries
  • Bulletproof buttons
  • Uses web font

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Snap Kitchen Meal Planning Series

A set of 6 highly personalized transactional emails. This is a modular system, allowing the client to combine portions of reusable code that, when put together, flawlessly make a myriad of email designs .

Features

  • Each email is customized using Zephyr to display the customer's selections during sign up (e.g. delivery address, schedule, calories, etc)
  • Mobile-first design
  • Interactive FAQ section in receipt email
  • Background images and icons that change color depending on what meal plan was selected
  • Background images with editable text on top
  • Fluid/hybrid coding to optimize for email clients that don't support media queries
  • Bulletproof buttons
  • Sailthru-specific markup
  • Uses web font

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Snap Kitchen Welcome Series

A 3-part Welcome Series. Each email is customized using Zephyr to display modules based on how the customer signed up, if they have the app installed, if they purchased a meal plan, and if they completed a purchase prior to the email send.

Features

  • These emails were created using the modular system I developed, allowing the client to combine portions of reusable code that, when put together, flawlessly make a myriad of email designs
  • Mobile-first design
  • Animated gifs
  • Background images with editable text on top
  • Fluid/hybrid coding to optimize for email clients that don't support media queries
  • Bulletproof buttons
  • Sailthru-specific markup
  • Uses web font

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Snap Kitchen Winback Series

A 4-part Winback Series created using the modular system I developed, allowing the client to combine portions of reusable code using Sailthru includes.

Features

  • Mobile-first design
  • Animated gifs
  • Background images with editable text on top
  • Fluid/hybrid coding to optimize for email clients that don't support media queries
  • Bulletproof buttons
  • Sailthru-specific markup
  • Uses web font

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SchedulePro

A reusable template customized for MailChimp.

Features

  • Fluid/hybrid coding to optimize for email clients that don't support media queries
  • Background images: the desktop image is swapped for another in mobile
  • Background images with editable text on top
  • Bulletproof buttons
  • MailChimp-specific markup

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